Media Interviews, Revised Edition

Media Interviews, Revised Edition

ISBN-10: 1-4260-9107-9
ISBN-13: 9781426091070
Published: 9/27/2007
Pages: 120



Description:
Many companies initiate contact with the media in order to make major
announcements, introduce new products, or influence others with their ideas.
Whatever the situation, it is important to be confident in any encounter
with the media. Media Interviews was written just for this purpose. It is
the definitive media training workbook designed to give you the skills and
training you need to be prepared and effective during an interview - from
what to say and what not to say, to how to stay in control and develop the
right attitude. This book will help you handle each encounter with poise and
confidence.

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