A Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

A Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

Peter Montoya (Author), Tim Vandehey (Author)

* Paperback: 288 pages
* 1 edition (Oct 31 2008)
* Language: English
* ISBN-10: 0071597506
* ISBN-13: 9780071597500

The international bestseller-now updated for an even bigger, brand-savvy market

Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business.

Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.�-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire


About the Author

Peter Montoya is a world-renowned speaker, trainer, and media expert on Personal Branding.

---